Rhino poaching in the province dropped from 232 animals in 2024 to 97 in 2025. Project Rhino is at the forefront of protecting KwaZulu-Natal's rhino population from relentless poaching threats. Founded on World Rhino Day in 2011, the organisation brings together conservation agencies, private reserves, rhino owners and anti-poaching specialists in a united effort to safeguard both white and black rhinos through anti-poaching operations on the ground and in the air. Leading the fight locally are a few North Coast residents including director Grant Fowlds and Salt Rock resident and fundraising volunteer Genevieve Fish. After leaving the corporate world in 2024, Fish has dedicated her time to conservation. "I am passionate about wildlife," said Genevieve. "I was lucky to be in the right place at the right time when I met director Grant Fowlds. He's an incredible person, very inspiring, and he gave me a chance."