Enforcement alone is not stopping the bushmeat trade, despite increased patrols, arrests, and seizures. The trade persists because it is driven by strong economic incentives that far outweigh the risks. Corruption, weak penalties, and systemic governance failures undermine enforcement effectiveness. Conservation funding and research are heavily skewed toward short-term, visible enforcement actions. Lasting impact requires combined solutions, especially alternative livelihoods, demand reduction, and supply chain control. During 2020/21 in the forests of Cameroon's Campo Ma'an National Park, the Ministry of Forestry and Wildlife rangers seized 1,392 kilograms of bushmeat, arrested 25 poachers, and destroyed 260 hunting camps. By 2022, the same ranger teams had conducted over 320 patrols covering more than 20,000 kilometers, seized a further 3,200 kilograms of bushmeat, and destroyed 200 more camps. But the trade didn't stop. This is a micro-snapshot of the African bushmeat crisis.