The proponent for this project is Brandberg Desert Elephant Lodge and would like to participate in tourism enterprise development by establishing a lodge and tourism facilities. The identified site is located within the new proposed Brandberg Landscape/Geopark near major tourism assets comprising the Brandberg Mountain, its heritage resources and the Himba people. There are already established lodges, roads and air-strip routes and various tourism activities. These will be linked to the new proposed project by applying the route development concept in order to stimulate tourism enterprise, employment creation and income generation.