The Rhino Files are periodic articles exploring the complexity of rhino conservation in Namibia. WHEN a rhino is poached, outraged environmentalists often call for the most severe measures of punishment, such as shooting the poachers on sight. Shooting poachers dead doesn't stop poaching. The poachers - usually rural Namibians with bush skills - are at the lowest rung on the criminal ladder. They can be quickly replaced by others trying to make some cash. Understanding poachers and thus being able to catch and convict them – often before they can even kill a rhino - is a more constructive approach.