Fairtrade is a strategy that aims to promote sustainable development and to reduce poverty through fairer trade. Making changes to the conventional trading system that aim to benefit small producers in the South, and increasing their access to markets are the main goals of Fairtrade. These actions can lead to improvements in small producers' social and economic well-being, as well as to their empowerment, and to environmental sustainability. Small producers that are unorganized or organized into non formal structures can participate in Fairtrade if they have a partnership with an intermediary organization (exporter, processor, private enterprise, NGO or other) that is able and willing to assist them. This intermediary organization, called the promoting body, commits to and is responsible for supporting the producers to organize into autonomous producer organizations that are over time able to comply with the Generic Fairtrade Standard for Small Producer Organizations. The purpose of the Generic Fairtrade Standard for Contract Production is to set the requirements that determine participation in the Fairtrade system.